Decision Making – mardihumphreys.com

Take Cover

Last month I said don’t get me started about cover letters still being a thing. Well, somebody got me started so fasten your seatbelts.

Waste is my pet peeve. Money, food, potential, any kind of waste annoys me. Since 74% of hiring professionals say they do not read an applicant’s cover letter, writing them feels like a waste. First, you have to tailor your resume to every job description. Then you have to write a cover letter that does not duplicate your resume. Finally, you must repeat the process for all your job applications. Why do we still have to write cover letters?

Introduction

Cover letters are most effective when you know who the hiring manager is, but they don’t know you. Check their social media profiles. Invite them to connect on LinkedIn. Ask your network if anyone knows them and if so, request an email introduction. Google them to find areas of common ground you can mention in the opening paragraph to personalize your cover letter. Think of this as an opportunity to showcase your written communication skills. Articulate your thoughts and ideas in as few words as possible. Demonstrate your attention to detail by using action verbs to indicate you researched the company and understand the job requirements. You usually have to apply on the company’s website, but applicant tracking systems (ATS) are not your friends. After applying online, email your cover letter and resume directly to the hiring manager. Include a note saying you applied online and, for their convenience, you attached copies so they can easily identify you in their ATS.

Initiative

Cover letters are useful for addressing employment gaps, career changes, or special circumstances. Briefly explain the situation, give context, and share how the result makes you the best fit for this position. For example, let’s say you are a software engineer who got laid off. While looking for a full-time position, you helped a non-profit develop a tool to standardize their donor database. In your cover letter, say something like, “You’ll notice in my resume that my last position was eliminated seven months ago. I’ve filled that time gap with a project for my favorite non-profit. I developed a tool to standardize their donor database. Now supporters only receive one request per campaign. I will use what I learned from this project to help you improve your customers’ experience.”

Interest

Cover letters give voice to your enthusiasm. Managers want to hire employees who want to do the specific jobs they have open. If you apply for a job just because you need the paycheck, that attitude will seep into your cover letter. Differentiate yourself from other applicants by explaining why you are interested in the company, what attracts you to the role, and how you can contribute to the organization’s goals. These specifics signal to the hiring manager that you have put both thought and effort into what a relationship with the company could look like.

If it’s a job you really want, then write a cover letter and make the most of it. Personalize it by adding details from your research on both the company and the hiring manager. Highlight people you both know. State why you’d like to work for them. Include links to your portfolio or awards or quotes from clients who appreciated your work. Build a case for why you are the ideal candidate for the job.

Should cover letters still be a thing? Please share what side of the debate you’re on in the comments.

Your Favorite Things

We have arrived at the end of another year. Being the data geek that I am, I analyzed the stats to see what articles received the most views. If you missed these conversations, or you’d like to revisit them, here are the top three most viewed articles in each category.

Time

Time for a Brand Refresh

Too Young to be Done

Time for a Change

Energy

Battery Low

You Can Talk to Me

You Can’t Always Get What You Want

Attention

Child-free by Choice

Join the Resistance

Treat Me Right

Money

Back to Basics

Isn’t it Romantic?

On the Road Again

Thank you for walking down memory lane with me. The best holiday gift you can give me this year is your feedback. What topics did you like? What other topics would you like to discuss? What challenges at work do you need help solving? Please share in the comments.

It’s Good to Have Hope

I’m hearing a lot of “Good riddance 2020,” as if at the stroke of midnight on Friday our current situation will magically vanish. Pretty to think so, but I reckon at 12:01AM on January 1, 2021, we’ll still be facing a global pandemic, social unrest, political infighting, an economic crisis, and murder hornets. Maybe I’m just a pessimist. You’ve probably attended more than one meeting where someone started a sentence with, “Hindsight being 20-20…” We’re rapidly approaching the time when 2020 will literally (and I don’t use that word often) be in hindsight. Instead of wishing it away, let’s decide what we can learn from it. Here is my Top 5 List of Things We Should Remember After 2020.

5. Going Out

Remember those health department ratings we used to ignore at the entrance to our favorite restaurant? We’ll be checking out those hygiene standards the next time we’re allowed to dine in. We’ve learned to make fun out of whatever is handy: board games, YouTube videos, a musical instrument; we should keep doing that. Quarantine squashed FOMO since there was no out to fear missing. We can normalize ditching happy hour in favor of personal development like learning a foreign language.

4. Travel

Remember what flying was like prior to September 11, 2001? Well, here we go again. Some pandemic travel restrictions may be permanent. Plus, CFOs’ eyes are now open to how much money their companies can save using virtual options for meetings, recruitment, and conventions. We can stop stocking up on travel-size toothpaste.

3. School

Remember parent-teacher conferences? Both parents and teachers had to take off work, arrange childcare, and cram months of learning issues into a ten minute meeting. The number of students failing their classes is on the rise since the shift to online learning. We can transition to parent-teacher teleconferences. Engaging in a ten minute 1:1 from wherever we are twice a month has to be more effective for parents, teachers, and students.

2. Work

Remember when essential workers were practically invisible? They taught our children, stocked our grocery shelves, repaired our roads, monitored our health, etc. While their contributions are still front and center, we can do the hard work of figuring out childcare, equal pay for equal work, and affordable healthcare, as a start.

1. Home

Remember when we only cleaned our homes when company was coming over? Now we disinfect every surface, every hand, and every package that enters our abode. While we can probably calm down a bit after mass vaccinations, regular hand-washing for 20 seconds is a good habit to hang on to.

2020 reminded us to slow down, buy from local small businesses, and everyone reacts to stress differently. For me, the hard lesson of 2020 is: It’s okay not to be okay. While it gives me opportunity to be strong when others are weak, I discovered it’s difficult for me to invite help when I’m weak. Let’s not be the guy who thinks he can control the uncontrollable. Someone needs to be vulnerable and admit he’s struggling. In 2021, let’s be him. Let’s be that guy.

What are some lessons you want to take with you when 2020 ends? Please share in the comments section.

Shop Smart

Another stimulus check may (or may not) be coming. Stores are reopening and we’re bored in the house. This combination is dangerous because it gives us opportunities to spend money we either don’t have or can’t afford to waste. With the end of the pandemic nowhere in sight, the impact on our finances is really just beginning, yet we want to support the economy. What can we do to be smart shoppers?

Food

Make a grocery list and stick to it. If the store’s displays are just too tempting, shop the store online and use their pickup or delivery service.
Download the store’s app and activate their loyalty card.
Download the store’s coupons, but only for items we regularly use.
Wait for sales on the items for which we’ve downloaded coupons.
Eat before grocery shopping. This makes a huge difference for me. Walking through the bakery (or the valley of the shadow of death, as I like to call it) isn’t nearly as tempting on a full stomach as it is on an empty one.
Recognize some food manufacturers are playing sleight of hand with us. For example, the brand of chicken wings we buy used to put a dozen hot wings in a bag. Now, the price is the same, but there are nine wings in the bag.

Clothing

Shop Goodwill, Salvation Army, and local thrift stores.
Opt for classic pieces instead of trendy. I found this suit and loved it in cobalt blue, but it was also available in black. Guess which color I purchased. Yep. I’m more confident a black suit will still be in style next year than I am about a cobalt blue one.
Wait to purchase until the end of a season. Swimsuits are cheaper at the end of July; winter coats are cheaper in March.
Leave items in our online carts for 24 hours. This cooling off period allows us to contemplate whether we really need the merchandise. When I do this, some retailers email me a reminder I still have items in my cart and offer a discount to entice me to finish the transaction.

Shelter

Borrow maintenance equipment we need for one-time only use; think a ladder or steam cleaner.
For items we’ll use more often, check a price comparison app before purchasing.
Think about how often we use something. For example, when it’s time to replace my coffee pot, I go for quality because we use it every day, then, I look at the price. It’s cheaper to invest in a well-made product than frequently replace an ill-made one. Since I don’t drink tea every day, I purchased a cheap electric kettle.

When in doubt, we shouldn’t spend money right now. If we can live without the items, let’s do. There will always be fun stuff to spend money on. Self care: yes, Treat yo self: not right now.

How do you practice shopping smart these days? Please share your tips in the comments section.

Stress Fractures

My husband and I took a walk. As we cut through an apartment complex parking lot, I pointed to some cracks in the asphalt. “Isn’t this relatively new?” I asked. “It’s less than two years old,” he said. “Those are stress fractures.” That is the perfect way to describe my psyche right now. COVID-19 feels like death by 1000 paper cuts. Every setback stings, but the wound isn’t deep enough to kill. The entire planet is in a strange kind of war. The enemy is a virus we can’t see with the naked eye and everyday it torturously takes something or someone away from us. To fight this enemy, it may be time to employ survival psychology. We can start with the advice of someone who has fought in a more traditional kind of war: Admiral James Stockdale.

“You must never confuse faith that you will prevail in the end-which you can never afford to lose-with the discipline to confront the most brutal facts of your current reality, whatever they might be.” – James Stockdale

That is the crux of the Stockdale Paradox. Introduced by Jim Collins in his book Good to Great, the Stockdale Paradox is the mindset the admiral developed while he was a POW for over seven years during the Vietnam War. Stockdale was the highest-ranking United States military officer held in the Hanoi Hilton. He had other prisoners to lead. He was tortured over 20 times. He had no set release date. He survived by blending hard pragmatism with unwavering hope for the future. Here is more of his story.

Problem:

Our current problems are epic: the pandemic, global racial unrest, the weather is threatening all over the planet, the global economy showing signs of disintegrating. We talk about a vaccine like it’s going to rescue us and magically return the world to our pre-COVID-19 state; but the people, places, and things we’ve lost since March are not coming back. We have to adjust to the new abnormal. But how do we develop a mindset that keeps us going?

Solution:

The Stockdale Paradox has two directives: have faith we will prevail in the end and discipline to face the facts of our current reality. Here are some ways we can practice it.

Faith – the pandemic will end; discipline – doing our part (e.g., wearing masks in public, social distancing, etc.) to keep each other safe until it does.
Faith – people of all colors can work together; discipline – we can encourage, listen, and learn from difficult conversations.
Faith – we can slow climate change; discipline – unplugging our computers when not in use.
Faith – we can survive an economic recession; discipline – only use our emergency funds for legitimate emergencies.

Result:

Notice the Stockdale Paradox doesn’t espouse optimism. Admiral Stockdale said the optimists were the ones who did not make it out of the Hanoi Hilton alive. You can read about that here. Managing both of the instructions in the Stockdale Paradox results in hope. If we hope for the best and prepare for the worst, we can give and receive compassion, support, and community. It’s uncomfortable, but we can do this.

How are you keeping hope alive? Please share in the comments section.

Crumbs From Your Table

We’re celebrating Labor Day weekend, the national holiday acknowledging the contribution of American workers to the innovation, development, and strength of our economy. But not everyone who would like to be employed right now is thanks to COVID 19. And some employers are making the job search increasingly difficult by using a deception called breadcrumbing.

What Is It?

Typically associated with romantic relationships, breadcrumbing gained traction in business vocabulary during COVID-19. It’s when someone stays in contact just enough to keep us hanging onto hope for a relationship. In terms of job seeking, the company we interviewed with says it wants us, but keeps insisting it needs a little more time to make a decision.

What Does It Look Like?

I’ve attended two networking events during the past month where two job seekers, both furloughed by the pandemic, said potential employers are flirting with them, but seem to have no intention of hiring. One attendee said she’s applied for 75 positions since March, and only heard back from two or three. She doesn’t believe the other 70+ were interviewing or actively hiring. The other attendee said she’s also applied for several positions, and most of her results went like this: She gets notified a job has just been posted. She applies the same day. Two days later she gets a “We’ve gone with someone else” email. How can the company have made that decision within 48 hours? She suspects the job may not actually exist yet, and companies are either just fishing or amassing a pool of applicants for post-COVID-19 hires. Both job seekers are struggling with how demotivating this makes their searches.

What Is Going On?

In real estate terms, it’s a buyer’s market. There are more workers than jobs, so companies have the luxury of developing a roster. But other factors could be at play; HR may be holding things up. Payroll budgets may be getting tweaked; especially if the company is hiring for multiple positions. If the hiring manager and HR aren’t communicating about the hiring process, it will take longer. If the company has a policy of posting open positions externally, they may interview to fulfill the policy, while actually intending to hire an existing internal candidate. Maybe the company is trying to figure out what department the candidate will fit, the best role isn’t open, or it’s waiting to see if someone more qualified applies. Maybe the company is just plain disorganized.

What Can We Do?

Respectfully call out the hiring manager. “Our interview was two weeks ago. I have the impression the company is still interested, as am I, but I’m considering other offers. Can you please give me some idea of how close the company is to selecting a candidate?” Otherwise: network, network, network. It’s one of the best ways to vet job openings. Use LinkedIn contacts. Look for Zoom networking events as well as in person. Join groups. There are plenty to choose from. There are groups on social media (Facebook and LinkedIn come immediately to mind). There are industry groups (e.g., IT, manufacturing, sales, etc). There are special interest groups (e.g. Women in Business Networking, Chambers of Commerce), and Alumni groups.

Personally, I’ve connected friends seeking jobs with people in my networking groups who have open positions. If you are looking for employment, please direct message me. I’m happy to help.

Have you been breadcrumbed? Please share your story in the comments section.

The Right Blend

When I purchase a coffee mug, it has to meet very specific requirements. It must hold (about) eight fluid ounces, be dishwasher and microwave safe, have a large(ish) handle, designed on both sides, and fit on my mug warmer. Building a project team is a lot like looking for the perfect coffee mug.

The Right Size

If my mug is too large, the coffee gets cold before I can drink it all. If it’s too small, I spend too much time refilling it. Likewise, if the team is too large, we have too many voices, opinions, and egos to manage. If it’s too small, we don’t have enough diversity of thought. We need various races, genders, ages, etc. represented on our teams.

Dishwasher and Microwave Safe

I’m not hand washing coffee mugs and I need to be able to reheat my coffee once it’s in the mug. Team meetings can be like dishwashers and microwave ovens; they can get hot. Meetings are for discussion and debate. When someone presents a concept, they are both invested in it, and in a vulnerable position presenting it. Rudely shooting it down (or not stepping in when a coworker does) is not an option if we want that team member to keep bringing ideas to meetings. Establishing a rule for kind and constructive feedback at the first meeting can create an environment where the team feels safe sharing.

A Handle on it

I need fairly large handles on my coffee mugs so I can control them. I need teammates with fairly large handles on their emotions for the same reason. Work can be a pressure cooker. Shouting, blame-shifting, and gossip are counter productive to problem solving. When we choose team members, we should consider people who have demonstrated emotional intelligence.

Designed on Both Sides

I like a mug that looks the same no matter which hand I hold it in. If it doesn’t, it feels unbalanced. A team should also be designed for balance. Consistently communicating goals and KPIs helps. In other words, where are we going, how are we getting there, and when do we know we’ve arrived? We not only need a communication loop with our teams, but they also need to communicate with each other. Well-designed communication includes plenty of modes for interaction: in person, teleconference, phone calls, texts, emails; and not just about the task at hand. Making time to find out more about each team member, (maybe an ice breaker to begin a team meeting, or a casual team lunch off site, or a team virtual coffee talk) bonds the team. We want the people we like to succeed. It makes sense to like the people on our team.

Fits the Warmer

When choosing a new coffee mug, the bottom must be less than 3 1/4” in diameter so it fits my mug warmer. When assembling a team, the people must fit the work and each other. What is the job description? What skills do our current teammates possess? What skills do we need? What temperaments need balanced? Is the team diverse? We should assess the culture and look for someone who will not only be comfortable in it, but contribute to it.

A good team, like a good coffee mug, meets the goals we’ve set and if we take care of it, can last for years.

What’s your framework for building a good team? Please share in the comments section.

Financial Infidelity

Back in March, we discussed financial fidelity. In the section on transparency, I alluded to the fact that hiding money from our spouses is cheating, but that was a whole ‘nuther post. Well, here it is.

As of January 2020, 44% of Americans with joint finances, cheated on our spouses with money. Anything hidden is considered cheating. For example: secret bank accounts (savings or checking), secret lottery winnings, secret debt (credit cards, loans), lost our job but acting like we didn’t, or spending money on an expensive item without discussion, can all be considered breaches of faith. Here are some behavioral tells to watch for: our spouse insists on paying all the bills, won’t divulge account logins, refuses to discuss money, or argues about spending large sums.

Why the deception?

Control: revenge spending
Guilt: knowing the spending was irresponsible
Fear: afraid of spouse’s reaction if discovered
Conflict Avoidance: we want something our spouse will object to

What’s the harm?

Lying about finances causes arguments, distrust, and can end the relationship. If we lie about money, what else will we lie about? Hiding money only delays the inevitable conversation about motive. If concealing debt is the issue, it could affect both spouses’s employment. Hiring managers check credit scores as part of the interview process. We shouldn’t have to tell each other every time we buy a venti at Starbucks, but we can’t run up $50K in credit card bills and keep it a secret. That will undermine the whole relationship. Some states’ laws make our finances our spouses’ finances. If the relationship ends and one spouse is in debt, both live with the responsibility until the debts are paid.

How do we fix it?

If we are the cheated, put aside judgement, and ask about the feelings that led to the deceit. Financial infidelity is a symptom. The real problem in the relationship needs acknowledgement. If we are the cheater, be honest, apologize, and stop keeping secrets. To begin, we can talk about tolerance. Can we spend $500 without asking? Can we divert $100 a week from our joint checking account to a private savings account? Our partner needs to know our motivation for having a separate account. Do we want to save up so we can spend money however we want without asking, or are we secretly saving up for a divorce? (In some states it’s illegal to hide money during a divorce, btw.) We don’t have to give our spouses access to this account, but they should know how much is in it because it’s a factor in our financial decision making. Define long term savings goals together like the children’s education, a new car, or retirement, and both commit to working toward them. When we want something that will impact those goals, it’s time for another discussion. We should revisit savings goals once a year. Maybe during tax season since it’s a logical time to talk about finances. When we get into this habit, as the years pass, it gets easier to talk to our spouses about money.

Money is a major stressor in a relationship and talking about it can quickly turn into arguing about it which makes you avoid talking about it. But keeping secrets is usually a waste of your T.E.A.M. If we don’t talk to our partners about money, we’ll never figure out how to work together to manage and maximize it.

How do you broach the subject of money in your relationship? Please share in the comments section.

Multitasking = Multidistracting

Humans were never meant to multitask; that’s a computer’s job. The word was invented in 1965 referring to an IBM computer’s capabilities. We aren’t talking about listening to a podcast while on a run here. More like texting while driving a car. Have you been forced to multitask more than usual as we shelter from home during the Coronapocolypse? Answering email while home schooling while folding laundry during a teleconference, perhaps?

What we think of as multitasking (doing multiple tasks simultaneously) in reality, is task switching (doing multiple tasks in rapid succession). If we make a habit of task switching, we lose the ability to focus. If we lose the ability to focus, we lose the ability to learn. Multitasking robs us of the ability to separate relevant information from irrelevant details. It negatively impacts short term memory; the brain’s clipboard. Also known as working memory, it’s the brain’s power to contain and shape information for a limited time. It’s the foundation for all thought processes; from memorizing your spouse’s favorite Chipotle order to learning how to code. The data suggests it takes longer to finish multiple tasks and we make more mistakes than if we pay attention to each task individually. Habitually shifting our focus is mentally exhausting and makes us 40% less productive. Eventually the attention drag will burn us out.

Distractions like email and instant messages slow us down. It’s hard to avoid the temptation of the relentless barrage of information, but we’re probably fooling ourselves if we think we’re good at multitasking; 98% of us aren’t. Best practice is to focus on one thing at a time for a certain period of time; maybe try the Pomodoro Technique and guard that time as sacred. It will be difficult, but unless someone is bleeding, on fire, or hurt, no interruptions are allowed. When we can focus, get into a flow, and accomplish something, it lowers our stress. This means saying no to everything that is not the most important thing at the time. This seems limiting given everything we need to get done, but it actually allows us to employ Parkinson’s Law and be more productive. The word “priority” means one thing. Priorities is a made up word to indicate everything is important and must get done. (If your manager insists on using the word priorities, and suggests everything needs to be done right now, it’s time tor a 1:1.) What is the one thing that must get done today? That is the priority and we must give it our full attention. It’s non-negotiable. The work day revolves around it.

We can’t eliminate all of life’s interruptions, particularly if everyone is doing everything from home. Clients will have emergencies, technology will fail, our partners, children, fur babies, neighbors, (etc.) will need our immediate attention at some point during our work day. But we need to try to concentrate on doing one thing at a time as often as possible. Our mental health depends on it.

What strategy do you use to monotask? Please share it in the comments section.

In the Beginning

COVID-19 has cost some of my friends their jobs. After getting over the hurdle of finding a new position in a pandemic, now they have to adjust to new roles. Are you in the same situation? How can you successfully transition to your new company? Time to flex those soft skills like communication, emotional intelligence, and leadership.

Communication

However you want people to think of you (professional, kind, capable, etc), project those positive qualities from your very first interaction. Ideally, an on-site meeting will be arranged to introduce you to your team as part of your on-boarding, but if social distancing makes that impossible, on your first day, mask up and go around to greet them individually. Is your team remote? Request a teleconference. Ask each member about themselves, listen more than you talk, and take notes. Pay special attention to the way they talk about the company. It will give you insight into its culture. Coworkers are unlikely to be transparent since you’re a stranger, but you could ask: How does the team resolve conflicts? How does the company recognize success? How does your manager support your professional development goals?

Emotional Intelligence

Find out how your role interacts with everyone else’s. How do you support your team in their daily responsibilities? Offering to help is a good way to build trust, but be wary of coworkers trying to foist too many of their unwanted tasks onto you. It’s okay to respectfully establish boundaries. Identify someone you can go to with questions ranging from, “What is the dress code?” to “Is Sam asking me to do a task she is actually responsible for?” Ask your most important questions. For the ones that aren’t so important, try to find the answers on your own. Look through the employee handbook, internal website, and on-boarding materials. If you can’t find answers, make a list and ask the appropriate people later. You don’t have to have all the answers now, and it will give you a reason to follow up with new colleagues. If you ask a question via email, you can prevent repeatedly asking the same one. If one of your questions regards how soon you can take time off (either paid or unpaid), best practice is to work 90 days before requesting it. Beware of office gossips. This early in your employment, they can only hurt your reputation. If you had a specific way of handling your projects at your last job, this is the time to be flexible. Until you’ve earned both the company’s and your manager’s trust, don’t demand changes.

Leadership

At a mentoring event in January 2020, Cassie Barlow, an outstanding leader in workforce development, reminded us a new role isn’t new just for the employee; it’s a transition for the whole team. She offered this great advice when starting a new job:

First day: Find yourself in the organizational chart, learn names (use mnemonic devices (e.g., Melissa has red glasses) to help you remember), be humble, have a growth mindset, be curious.

First week: Get a job description; meet colleagues and figure out how to interact with them. Who likes email? Who’d rather get a phone call? Who needs to meet?

First month: Set expectations, metrics, and milestones with your manager. Set expectations, metrics, and milestones with your direct reports.

Do you have any advice for starting a new position? Please share it in the comments section.