Veteran’s Day is this week in the United States. Thank you, veterans and your families for your service. Is motivating troops at all similar to motivating the workforce?
Similarities
- Both military and civilian organizations take people with nothing in common, put them on teams, and require them to execute complicated projects
- The military rewards personal sacrifice, shared sacrifice, and accomplishments through a system of challenges and rewards. Some companies offer overtime pay, team recognition on their social media, and pay submission fees for industry awards
- The military asks you to put your country and its larger cause ahead of your own interests and safety. Essential Workers are asked to do the same
- Goals for both the military and the workforce are: increase production, efficiency, and desired results
- Motivation is also the same because humans populate both groups and everyone wants the same things: job satisfaction, achievement, recognition, and professional growth
Differences
- From the beginning of military service, the focus is leadership. There are formal training programs in all branches of the military (e.g., military academy, ROTC, Officer Training School) and leadership training continues throughout your career. Does your organization offer career development? Do they reimburse you for continuing education?
- The military hold ceremonies for changes in command. These formally acknowledge that change is happening and make the environment less disruptive. When was the last time you got to meet your new department head before they were hired?
- The military physically train together. Does your company have a softball team? Axe throwing league? Charity walk/run?
- The military has great expectations and expects the troops to rise to meet them. As James Clear says in his book, Atomic Habits, “You do not rise to the level of your goals. You fall to the level of your systems.” The military’s systems are designed to use positive peer pressure and incentives to build self-motivating troops. Does your company have a mission statement? Can you quote it?
Learnings
- A 1994 study revealed motivation predicts success better than intelligence, ability, or salary. The military uses motivation techniques that can apply to the workforce. Rewards, (e.g. salary) only work as long as they are perceived as rewards. When the reward goes away, so does the motivation. Pay your workforce enough to live on, give them tools to become Subject Matter Experts, and agency to give their jobs their best efforts
- The military is motivated to protect their country. Patriotism is a feeling. What feeling can you encourage in your employees? Loyalty? Service? Sustainability? Legacy?
- The military emphasizes and rewards incremental progress. (e.g., moving up in the ranks). Giving your employees a several-step career path, defining the parameters to reach each step, then rewarding them with the next step when they reach those parameters, can help you retain them. A 1998 study determined people found life 22 percent more satisfying when they accomplished a steady stream of small goals rather than a few large goals
- Sticking together is ingrained in military culture. It drives everyone to achieve a higher purpose. How do you bond your team? What contribution does your company make to society? Employees want to know they are working together to accomplish something that serves the greater good
What other ways do you think the workforce can learn from the military? Please share in the comments.
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